LATEST NEWS

Introducing the 2026 Saratoga Summer Collection

Following a successful inaugural collection, we're proud to introduce the 2026 Saratoga Summer Collection. Inspired by the people, places, and icons that define America's most celebrated racecourse.

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Inside the Launch of the Claim Your Crown Foundation

NOVUS introduced the Claim Your Crown Foundation at Saratoga National, bringing together athletes, partners, supporters, and the NOVUS community to celebrate its mission and lasting impact.

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NOVUS Returns to the Track for Year Two with NYRA

For the second consecutive year, NOVUS is proud to partner with NYRA as the official apparel provider for staff at both the Belmont Stakes and the iconic Saratoga Summer Meet.

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NOVUS x Folds of Honor Returns for Year 3 with Exclusive Celebrity Softball Capsule

Shop the limited-edition NOVUS x Folds of Honor capsule featuring the official jerseys and headwear worn during the 2026 Celebrity Softball Game in Nashville.  

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NLL Authentics™ Apparel Launch at Dick’s House of Sport by NOVUS

NLL Authentics™ apparel makes the jump from the floor to premium retail, now available exclusively at Dick’s House of Sport.

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NOVUS x Anderson University Men’s Lacrosse: Custom Team Apparel Partnership

On the same campus where the vision for NOVUS first took shape, the journey has come full circle. Today, we’re proud to outfit the nationally ranked Anderson University Men’s Lacrosse program.

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The Power of Perseverance: Siena Basketball’s 2026 Season

Siena Basketball’s 2026 season was defined by perseverance, purpose, and belief. From the MAAC Championship to March Madness, the Saints gave their community a season to remember.

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Press Release: NOVUS Named Preferred Apparel Provider of NYRA

NOVUS has been named the preferred apparel provider of NYRA for the 2025 Saratoga season, debuting custom-designed staff uniforms and a retail Saratoga Collection.

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