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OCTOBER 2026 NEWSLETTER

October brought continued growth across college campuses, new partnerships, and exciting developments at NOVUS. Here’s a look at what we’ve been up to.

COLLEGIATE SPOTLIGHT

Making Our Mark on Campus

NOVUS continues to expand its collegiate presence, working with programs at the University of Maine, Endicott College, Marquette University, Union College, Siena University, NYU, Misericordia University, UMass Boston, and Ohio State. From custom team uniforms to our signature RoyalKnit Hoodies, Cotton Fleece Mock Necks, and premium team apparel, NOVUS is reaching more athletes and campus communities nationwide.

PARTNERSHIP SPOTLIGHT

Folds of Honor x Lee Brice

NOVUS created a fall collection featuring Cotton Fleece Hoodies and Mock Necks for Folds of Honor New York’s annual Celebrate Our Heroes event with country music artist Lee Brice. The collection supported Folds of Honor’s mission to provide educational scholarships to families of fallen and disabled service members.

VOLLEYBALL SPOTLIGHT

A Strong Start to the Season

Boston United Volleyball debuted its new NOVUS custom uniforms, while Ohio State Men’s Club Volleyball added performance cutoffs and board shorts to its team apparel lineup. Two exciting programs representing NOVUS as volleyball season gets underway.

"NOVUS delivered exactly what we hoped for: great quality gear, a responsive team, and a turnaround that beat our expectations. It's the kind of partner every club wants outfitting their athletes."


BASKETBALL SPOTLIGHT

Building the Game Together

NOVUS HQ hosted the CDYBL preseason coaches meeting, bringing together travel basketball coaches from across the region. Steve D’Agostino of Maximize Basketball shared an inspiring message on player development and putting team success ahead of individual achievement.

ATHLETES ON THE RISE

Our Collegiate Athletes

As winter sports get underway, we’re following NOVUS Athletes Gavin Doty at Syracuse Men’s Basketball, Brendan Coyle at Siena Men’s Basketball, Etienne Lassard and Tyler Dunbar at Union Hockey, and Reagan Wurm at Maine Women’s Hockey as they represent their programs on the court and ice.

TEAM SPOTLIGHT

Welcome Julianna Dalton

NOVUS welcomes Julianna Dalton to our Outside Sales team in Denver! A former volleyball student-athlete at Pitt and Houston, Julianna brings an impressive background, including two NCAA Final Four appearances, two ACC Championships, and Colorado Gatorade Player of the Year honors. Her experience and passion for volleyball will help strengthen our relationships with athletic programs nationwide.


CORPORATE SPOTLIGHT

Elevate Your Team This Winter

As year-end corporate gifting approaches, we’re proud to offer NOVUS signature products, including Royal Knit layers, Resilient outerwear, hybrid jackets, and custom beanies. Elevated styles designed for the office, travel, meetings, and events.


FINAL REGISTRATION

The 4th Annual 1:12 Project

Only a few spots remain for our fourth annual 1:12 Project, taking place January 7–12, 2027, in Bánica, Dominican Republic. Join NOVUS and Encounter Travel for an experience centered on faith, service, sport, and purpose. Registration closes November 16.


LOOKING AHEAD

Winter Is Coming

NOVUS is unveiling a custom beanie celebrating the University of Maine’s historic Alfond Arena, which will be available to Black Bear fans at the arena. From college campuses to club programs, our growing custom beanie collection is keeping teams and fans warm this winter.

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