Closing the Year with Purpose: Reflecting on 2025 at NOVUS
As 2025 comes to a close, we’re taking time to reflect on the relationships strengthened, the programs supported, and the stories shared through NOVUS. This year reinforced our commitment to building more than apparel — focusing on long-term partnerships, authentic storytelling, and meaningful impact within the communities we serve.
We’re grateful to everyone who has been part of the journey and look forward to continuing that momentum into the new year.
Campus Partnership Spotlight: Endicott College Hockey Custom Apparel Collaboration
This month, NOVUS partnered with Endicott College Hockey for a dynamic photoshoot and team store launch, highlighting both the culture of the program and the capabilities of NOVUS Custom.
Projects like this allow us to deliver premium collegiate apparel that athletes are proud to represent, while helping programs showcase their identity through thoughtful design and high-performance gear.
Athlete Stories: Connecting With Athletes Across the Country
Throughout December, NOVUS connected with athletes nationwide — including the Mershon brothers, Julia Hodell (Boston College Lacrosse), Reagan Wurm (University of Maine Hockey), and Cade Moran (Nebraska Track & Field).
Sharing these journeys continues to be a core part of our mission, highlighting the dedication, resilience, and personal stories behind the athletes we work with and support.
Brothers on the Rise: David & Peter Mershon’s Journey Through College and Professional Baseball
From the SEC to professional baseball, brothers David and Peter Mershon continue to build impressive paths in the sport. Peter enters his freshman season at Mississippi State as a highly regarded recruit out of South Carolina, while David continues his development within the Los Angeles Angels organization.
Known for their discipline, leadership, and commitment to growth, the Mershon brothers represent the mindset of pursuing excellence both on and off the field. We’re excited to follow their journey as they take the field this spring.
Looking Ahead to 2026
As we turn the page to a new year, NOVUS remains focused on deepening partnerships, expanding our reach in collegiate athletics, and continuing to tell meaningful stories across the teams and communities we serve. We’re excited for what’s ahead and grateful to continue building alongside our partners.